You are inundated with data. And, while your automated dashboard may look pretty, we understand your frustration with how little it actually tells you.
Specifically, it doesn't tell you Why
Why people respond the way they do to your message.
Why customers behave the way they do.
Why your market is clamoring for this or rejecting that.
Why your competition is winning the battle.
Certainly, the answers are out there, but they are beyond the boilerplate fare of vanity online metrics, simple social media awareness and other too-easily accessible data presented through generic dashboard-driven offerings.
Connecting readily-accessible data sources and delivering that information through artfully designed interfaces fails to provide what's really needed.