Mr. Richard Neal has been credited with being the creator of the field of study known as "Digital Sociology".
Rich's first book, "Expanding Sentience" (ISBN: 05557726212) focused on Online Collectivism based from a model of Mathematical Epidemiology and continues to be purchased worldwide. Through this book he pioneered a new discipline, called Digital Sociology, to be used as an alternative to the prevailing influencer (network-node) paradigm within Data Science applications focused upon business and market intelligence derived from "Mass Perception" calculations. Additionally, Richard has been interviewed for multiple articles and written for Wired Magazine's Founding Editor, Kevin Kelly's Weblog, Cool Tools, about the newest generation of Astronomy Tools while also included in Mr. Kelly's 2014 Book of the same name. Mr. Neal received a Bachelor's in Psychology from the University of Georgia, an eMBA from Tulane University and a MSci in Technology from the University of Maryland. Rich has also been conferred honors in Entrepreneurship and Innovation from the Kauffman Foundation, the State of Missouri and the Kansas City Area Development Council. In 2012, he was selected for the cover of KC Business Magazine as an Innovator. Mr. Neal was accepted into Intellectual Ventures (led by the ex-CTO of Microsoft, Nathan Myhrvold) as an Invention Development Fund Network Member as well as DARPA within their Principle Investigator ranks.
Richard's portfolio includes; Digitally-based Memetic Epidemiology Gauging, Online Auction Markets, a Bio-fluid Splash Attenuator, Wildlife Pathogenic Load Monitoring, several Industrial Safety Tools, Combinatorial Nutritional Supplements, Veterinary Topical Analgesics, Proprioception-enhanced Utensils for Early Childhood Development, an array of Extreme Weather Endurance Gear, the design and construction of a customized electromagnet for para-ferrous material removal from an aggregate flow (useful in heavy industrial applications focused upon recycling) as well as multiple expert systems and decision engines (many of which are currently being used in the financial markets, business and market intelligence realm).
Richard cites his "Ikigai" ("ee-ki-guy") or "something important one lives for" as centered upon his family and desire to create and optimize - finding invigoration from connecting theory to practice. His skill set can best be described as existing at the kinematic intersection of Business, Science and Art.
Digital sociology is "...both a science and a philosophy for defining and measuring the multidimensional online world." (R. Neal, 2011)